I solve hard problems with sharp ideas.
What Does That Mean?
Technology, strategy and design simplified. Helping founders, teams and creators fix what's broken and build what's missing.
Let's Talk ->What I Do
Untangle your tech stack
Cut through the complexity. Streamline your systems so they work for you, not against you.
Design solutions that work
Build tools, workflows and processes people actually use and keep using.
Build what's missing
When nothing off the shelf fits, I create bespoke solutions tailored to your needs.
How I Work
My approach is built on clarity, pragmatism, and getting things done.
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Clear timelines
No guessing games. You'll know exactly what's happening when, with realistic deadlines that actually get met.
No guessing games. You'll know exactly what's happening when, with realistic deadlines that actually get met.
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Direct communication
You work with me, not a team of juniors. Direct access, quick decisions, no telephone tag.
You work with me, not a team of juniors. Direct access, quick decisions, no telephone tag.
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Practical solutions
No over-engineering. I build what you need, when you need it, without the unnecessary complexity.
No over-engineering. I build what you need, when you need it, without the unnecessary complexity.
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Real results
Success means your business works better. Everything else is just noise and vanity metrics.
Success means your business works better. Everything else is just noise and vanity metrics.
Ready to get started?
Let's discuss your project and see how I can help bring your vision to life.
Start the conversationI don't sell buzzwords. I solve problems.
There's already enough noise out there, and too many people making it louder. I work with people who care about solving the right problems and making things better, not just busier. You bring the challenge. I bring clarity, focus and the ability to make it happen.
Track Record & Credentials
Numbers that matter, experience that counts.
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19+ Years' Experience
Delivering solutions across industries
Delivering solutions across industries
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50+ Projects Delivered
From startups to enterprises
From startups to enterprises
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Within-Hour Response
Quick turnaround on communications
Quick turnaround on communications
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Globally Accessible
UK-based, working worldwide
UK-based, working worldwide
A bit about how I work
I believe great work happens when people feel heard and understood. That's why I start every project with honest conversations about what's working, what isn't, and where we want to go.
- UK-based, global mindset
- Async-first, meeting when needed
- Fuelled by good coffee & clear problems
